Top-notch experts like Aleyda Solis, Michael King, and Bastian Grimm are among the speakers at SERP Conf. 2024 Vienna (October 30th, 2024)

Top-notch experts like Aleyda Solis, Michael King, and Bastian Grimm are among the speakers at SERP Conf. 2024 Vienna

The international SEO, E-commerce, and AI conference is set to take place on October 30th at Vienna’s Ariana Event Hall. After successful editions in Bulgaria, the event expands to Austria and is expected to gather over 500 professionals from 20 countries. The organizers promise a very comprehensive program, maintaining the event’s commitment to supporting businesses and building community within the digital marketing ecosystem in Europe.

“We decided to choose Vienna for our next event since the city is one of the most important economic and business locations. We are expecting participants from 20 countries, and more than 59% of them are C-level executives or managers. The guests of SERP Conf. 2024 Vienna surely will appreciate that Vienna is located in the heart of Europe and has excellent travel connections”, explains Nikola Minkov, CEO and Founder of one of the most internationally acclaimed SEO agencies in Bulgaria – Serpact. The company is behind the SERP Conf. brand.

The previous edition of the event attracted attendees and speakers from 3 continents and sparked international buzz with special guests like Hugo Faustino, ex-Nike, Wijnand Jongen, President of Ecommerce Europe, and Gary Illyes, Analyst at Google. Their extensive knowledge and expertise fueled the event’s success, and 92,5% of all attendees would recommend it to their peers, according to survey data. This year, the program of the conference promised to be even more intense, claimed the organizers, and shared some of the already confirmed names.

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There was no stake

Tony Hammond - On a Wing and a Prayer!

Ukraine at the football European Championship had the following matches, in this order – Romania, Slovakia, and Belgium.

To be almost sure of qualifying, they had to win at least one game and draw one. Of course, winning two or more matches is great, but it is not mandatory.

Now, it might seem that the match against Romania had no stake.

But if you consider there were only three matches, and Belgium is probably hard to beat, they had to get a win and a draw from the first two matches.

Sometimes, people say, “It’s not in the knockout stages.”

That’s fine, but Ukraine still had to win/get a draw.

Of course, winning against Belgium is mathematically possible, it’s not a zero chance event, but even if it wasn’t a knockout, Ukraine still had to win.

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High five or prayer emoji? 🙏🏻

Elias Rovielo - Emoji esculptures, República Subway Station, São Paulo, Brazil

There’s a debate on what this symbol represents: 🙏🏻.

It’s long been thought that it’s a “prayer” or “thank you with gratitude”—something along those lines.

It might mean “high five,” so two different people join hands.

Some articles on this:

Prayer, high five? Users confused over emoji’s meaning;

People baffled after discovering what this hands emoji actually means – Mirror Online.

My view on it? If both parties in the communication acknowledge the same symbol, I think we are fine.

On the other hand (pun intended), using symbols with their intended meaning would also be fine.

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Libertarian and communist

Loяena Ortega - money

Some people tend to be libertarians or capitalists when they need to offer others help—”each for their own, I need capital, it’s your duty to help yourself.”

The same people, when they need help, tend to be communists/socialists – “I deserve to be helped!”.

There’s a funny saying in Romanian:

“Eu când zic că iau, iau! Dar când zic că dau, numa’ zic!”

“When I say I’ll take, I take! But when I say I’ll give, I’m just saying!”

 

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Euro betting

Olaf Arndt - 7 years .. oh god !!! 😳

I have this algorithm:

  • If both teams are equal or close, bet 0-0;
  • If one is a bit better: 1-0;
  • If one is much better: 2-0;
  • Only when I know almost for sure that there will be lots of goals, I will bet either 1-1 or 2-1.

With this algorithm, I got in the top 15% of players at PC Garage. At Nwradu league, I was in top 1/3.

At times, I trusted my gut more. For example, although the odds were that England would win the cup, I bet on some matches against them.

The conclusion of this story? Don’t bet. Even if you think logically, you can’t beat the odds the platforms give you. You’re much more likely to lose.

Another conclusion – try to think rationally, not emotionally. If the odds are for England, don’t bet on the Netherlands. Go with the math, not with metaphors.

Also, I generally avoid betting; I tried my luck this time.

I like to read about sports; it motivates me. Sometimes, I watch people scoring goals. But to watch entire matches? Not so much.

Also, when betting – most likely, there will be some people pushing their luck more than you. You’ll be better than some of these players by using logic, but it’s very, very hard to be a winner.

Finally, I consider betting to be very damaging to society as a whole. I would forbid all advertising in any form and limit their availability as much as possible.

On my blog, I refuse to write about chess championships in Romania, due to the fact that they tend to be sponsored by betting companies. It’s like I would endorse them, which is not the case.

I didn’t link to the Nwradu league above because a betting company sponsored it. I thought quite a bit if I should even participate or not. It was a free contest – why not?

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The most important users at an event

GPeC SUMMIT 1-2 Noiembrie: 2 zile de eveniment 100% online, 30+ speakeri internaționali și români, 40+ ore de maraton E-Commerce și Digital Marketing cu cei mai buni specialiști

You organize an event. Who is likely to need planning for that event, a long while ago? Likely, the people for whom time is important. Are these people important? Yes? Are they a majority? No, quite the contrary, I expect them to be just a few.

So, organizers look at the numbers and say, “This event will have 100 participants. For around 5% of them, time is important, and it would be better to announce the event in time.

But for 95% of them, it’s better to announce the event close to the date/time of taking place.”

What comes naturally is that people announce events only a few days before they take place.

Who loses? The most important people for whom time organizing is the most important.

GPeC always announces events many months ahead. Others are announced a few days before an event, sometimes even on the event day, and sometimes 2–3 hours before the event.

“See you this evening!”

“OK, since I’m an important person, I understand that you, the event organizer, might not like me so much, and prefer to have people who get notified hours before the event as participants. Sorry about that.”

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(ir-)Rational

Olaf Arndt - 7 years .. oh god !!! 😳

Ask someone who likes sports to see a sports match after it ends. (to see a recording)

Ask someone who likes to bet each week to bet a larger sum once a year.

Ask someone who likes to bet to bet the number “8, 9, 10, 11, 12, 38”.

For all of these, you’ll almost surely get a surprised look and a negative response.

Now, why is a football match so important to see live? The end has almost zero value at the end. In this situation, can’t we assume you want to find out the match result quicker? Is this the only reason to watch games, to know the result quickly?

Why would you put much more effort into betting each week when you can bet more rarely, with less effort? Oh, you derive satisfaction knowing you could win. But this is all in your head.

Finally, the numbers “8, 9, 10, 11, 12, 38” have the exact same chance as any other combination. They have an advantage, though – most likely, people wouldn’t pick this combination, so it’s less likely to split the win in case they are winning numbers. If you don’t think these numbers have any chance, don’t play at all.

We tend to do irrational things.

I prefer not to watch sports or bet. I think this is much more rational.

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On the society for asking stupid questions

Society for asking stupid questions

There’s a meme:
Source »

Unfortunately, the Society would be great in the following conditions:

  • If things would always be updated in time;
  • If there were no possible misunderstandings from the communicator;
  • If there were no possible misunderstandings from the receiver;
  • If every possible unspecified thing were clear.

Sometimes, by asking obvious questions with obvious answers, you get surprising answers.

I wouldn’t be so hard on people making sure they understood correctly.

Sometimes, you can ask stupid questions and get smart answers.

When someone asks you “How’s the weather in Năvodari?”, surprisingly!, they might not care about the weather itself.

“I trust I make myself obscure” – from the play “A Man for All Seasons”

A favorite quote of Nicolae Steinhardt.

People might ask obvious questions to get non-obvious answers.

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On Inside Out 2 (2024)

Inside Out 2 (2024)

I’ve seen Inside Out 2 (2024).

My thoughts? I recommend you see the first part – Inside Out (2015). I liked the movie a lot; I give it a 10/10.

Should you see it? Not necessarily; I don’t think it’s for everyone. I’ll detail my thoughts below (with spoilers!), I don’t think it’s a great movie for everyone.

But at least a good one? Sure!

Thoughts – with spoilers:

  • „De ce îi este omului de astăzi foame? De iubire și de sens.” – Nicolae Steinhardt în Jurnalul fericirii. The first movie was about love. This movie was about purpose. (love too, but much less so) Note – when I mean “love and purpose,” I mean “emotions and principles,” not necessarily romantic love and spiritual purpose.
  • There’s a book called: “Între Dumnezeu și neamul meu” – Petre Țuțea. In the previous movie, it was about social things (emotions). In this movie, it’s about a higher purpose. Note – it’s not a religious movie, but I think the principle applies well.
  • I like the fact that, unlike the previous iteration, in this movie you are not given a solution. Life is about paradox.
  • I don’t necessarily agree with the principles in the movie, but I liked the play emotions-higher principles.
  • After the movie, I listened to Kansas – Dust in the wind (cover by Margherita Pirri). The movie was not sad, but this was my state. I even wept a bit in the movie, less than in the first movie.
  • I went soon after the movie for a walk-in Tăbăcărie Park in Constanța; it was nice. I photographed some birds.
  • There’s a joke with Ivan Ivanovici. The movie was like a joke – not melancholic, but it gave me a state, I don’t know how to put it.

Who should see the movie? The ones looking for paradoxes and the play between emotions and virtues.

Note—there are two axes—a vertical one for ethics/spirituality/principles/philosophy and a horizontal one for love/emotions/social connections/interactions.

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