Some time ago, I used to give free invites to premium events to people.
Some unfortunate things that tended to happen repeatedly:
- When I asked people to make a review to post on my blog, I don’t remember receiving a single top-quality review. When I asked for photos to post, the photos were low-quality.
- Some people didn’t go to the event and didn’t announce at all, or announced at impossible times to do anything about participation.
- I don’t remember anyone writing to me about the event one week later, saying some things that had been applied from the event.
The event organizers might give free invites as a sign of goodwill.
But if people don’t care enough about a €200 event that they would pay €200, perhaps they shouldn’t go.
Right now, I’m very much against free-invite events.