Despre articolul: MOZ declaring sites as spam. – S-Config.
Internet marketing
Printscreens of fragments of texts are overrated
Let’s say you see a message on a web site which disturbs you some way or another, it annoys you, it offends you, you find it immoral, various other things.
You might think it’s a good idea to either take a picture of the screen (quite a non-technical solution), or just hit PrintScreen on a Windows PC and paste it in a Paint image/Microsoft Word document.
The thing is, it can be quite easy to change what you see on the screen, to manipulate the message.
If you’re using Chrome / FireFox / Safari / Edge (and I wonder what else would you use, if you’re in 98% of Internet users), you can read about document.designMode = ‘on’:
- How to Edit Any Web Page in Chrome (or Any Browser) »
- God Mode in browsers: document.designMode = “on” – DEV »
- How to make a page editable in the browser »
- Google Search »
As you can see, it’s so easy to change the text in a page, that even if you do take a screenshot, that may not count as a proof for “But that web site, on date X, said Y”.
A better solution is to use an external tool to save the contents of the page and put a time stamp on it.
I will only link to a Google search because this kind of tool needs to be used for a while, and online tools tend to disappear after a while, and I won’t edit this article very soon. So, a Google search »
One web site which might disappear someday »
What a web site like this is to visit the page for you and save it and put a time stamp. There are multiple solutions for this.
Second-best articles when you have nothing to write about
One guy I like to follow online writes, from time to time, very good articles on how to write like:
From time to time, I suggest other people – “Hey, you should write, too! Start a blog! Just start writing, start from somewhere!”.
And, sometimes, I get this reply “But I can’t write 10x better articles than my competition!”.
This blog post is dedicated to those people.
Starting the logo design from the brand
Let’s say you want to do the visual identity for a brand.
I do SEO, not brand design, but as far as I know, you’ll need to start from the brand values.
First, establish what the brand values are, and what are some brand characteristics, create some general principles for design, and only at the end try to make a nice logo.
If you make a cool-looking logo, it might not reflect your brand.
I think the WordPress logo reflects their brand identity.
Despre meseria de SEO (mai general, online marketing)
Eu fac SEO – optimizare pentru motoarele de căutare -, la modul specific, și online/Internet marketing, la modul general.
Ce tool de monitorizare cuvinte cheie să folosești?
Recomandarea mea, dacă nu folosiți toate funcțiile unei platforme de tipul Ahrefs / SEM Rush / MOZ / Cognitive SEO, e să căutați o soluție doar pentru monitorizare keywords.
Altfel, ajungeții să plătiți destul de mult pentru funcții inutile.
Dacă nu aveți nevoie de salvare istoric, vedeți: SEO PowerSuite tools Features and Editions.
De văzut articolele acestea:
On cancelling accounts
Sometimes, it may be more difficult to cancel an account. See for yourself in this album ».
Cum să postezi pe social media? Câteva principii generale
Întâi de toate o notă – meseria mea nu e în social media, nu am făcut niciodată asta cu normă întreagă, așa că pot greși. Pe de altă parte, am gestionat numeroase conturi de rețele sociale.
Resurse pentru magazinele online
Mai jos, câteva resurse pentru cei care gestionează magazine online, din diferite funcții, de la manageri, la responsabili marketing.
Despre featured snippets – mesajele care apar deasupra tuturor rezultatelor
Introducere:
În prezent, dacă mergi la Google și cauți o întrebare:
cum se gatesc cartofii prajiti – Căutare Google
, nu vei găsi featured snippets pentru rezultatele în română.
Merită însă să te pregătești pentru momentul în care Google va introduce Featured Snippets.
De citit aici » despre featured snippets.
Mai jos, diferite resurse pe tema asta.