„Too many folks spend years searching for simplicity, certainty, binary advice.
[…]
Oversimplification and reductionism is peddled by «experts» who like to paint the world in monochrome.
In reality, there are no one-size-fits-all models or solutions.” – Peep from CXL
Radu Atanasiu: „Fă-ți board!”. Este sfatul lui Sergiu (Neguț) pentru toată lumea. Pentru un startup alcătuit dintr-un om și jumătate, care are zero angajați și nimic: „Fă-ți board!”. Pentru un șef de echipă: „Fă-ți board!”. Și chiar dacă boardul nu este formal, fă-ți rost de două persoane cu care să stai de vorbă. (via; 1h09m »)
Aproape în orice situație, eu consider cifrele afișate de Google ca fiind foarte aproximative. Chiar dacă ei zic 2.740 rezultate, eu consider diferența mult mai mare decât ultima zecimală.
E ca în fizică, unde „3 grame” e foarte diferit de „3.00000 grame”, pentru că a doua variantă arată un grad de precizie foarte înalt, pe când la prima mențiune gradul de precizie e mai mic.
Eu consider că Google se „joacă” cu astfel de cifre.
Sunt utile pentru comparații grosiere, pentru o vedere din avion.
Dar dacă în detalii mici, observi discrepanțe.
I don’t advise others to use flags for language selection on a website.
The reason is obvious – I can live in Romania, and although I might speak Romanian, there are some people in Romania that don’t speak Romanian.
Therefore, it’s much better to offer an option to select by language (Romanian, English), as opposed to the flag of a country (Romania, UK).
Thinking about this issue this way might also make you realize that there are other languages spoken in a country – Hungarian and German, in Romania, for example.
Resources on this:
Cloudflare is a popular solution for a CDN (content-delivery network).
You might want to know that you can have a free WordPress plugin to help you power up your website.
Do note that this change, once done, might make your website a bit more complicated to manage.
Due to this reason, I didn’t install Cloudflare on any of the websites I manage.
A plugin like Imagify for WebP images and LiteSpeed Cache for powerful caching are great solutions to improve a website’s speed.
Also, choosing a fast WordPress theme.
I would like an online store like eMAG to have, in addition to the wishlist/favorites, a place to put notes. „This is a personal note about product X”. And to be saved in my account.
Also, I would like to be informed of price cuts, but due to special occasions, and „real” price cuts, not due to daily changes in pricing.
For me, the top criteria for sorting the products in a category of an online store should be „Top Sales”.
Yes, there are other criteria (best rating, the newest added, alphabetically, by price).
And, of course, people should also be able to filter, not only to sort.
But to go into a category of an online store and not see the option of sorting via top sales is a huge miss for the store.
Imagine going to an actual store. You see three types of milk, with similar pricing. Wouldn’t you want to know which product has the most sales, and which people tend to skip?
If I am to choose a keyboard, I go to an online store’s website, pick a category, and sort by top sales. The top products in the list are likely to have a product I need.
That’s the main difference between an online and a physical store – access to data about customers/sales.
Be a nice company and also give me data like this, it really helps with the process of buying.
There’s a slogan that goes: „We are busy working, we don’t have time to think”.
I think it’s wrong.
To treat the SEO client as a person that simply doesn’t get it is not a solution.
Make suggestions, say things like: dilemmas, options, questions, variants, paths, explorations, ideas, alternative routes..
Of course, you can give advice; you can say „I strongly suggest”; you can set priorities and difficulties.
But, at the end of the day, you should remember:
„The customer is not a moron. She’s your wife” – David Ogilvy
For example, I think that if I do an audit, it’s worth a debate, research, not a „do as I do, I know better.”
Saying „do this; I urge you” vs. „let’s talk this through” leads to lower efficiency. On the other hand, it helps with:
Have a look at:
They claim to allow searching on a website with good speed and advanced algorithms.
It can be difficult, even for a small website, to show all the right possibilities to write a word.
It would also help if the search would know similar terms (synonyms), and display the most relevant products first.
The integration of an artificial intelligence solution may be relevant.
Why doesn’t Google increase the size of meta descriptions displayed? Why 160 characters or fewer?
A theory I have: because, although Google wants to take as much of the content as possible of the websites they encounter, they risk being sued by site owners. I expect the length will stay the same for quite a while from now.