Half the money I spend on advertising is wasted; the trouble is I don’t know which half

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” – John Wanamaker (1838-1922)

James Vaughan - story-of-a-star
James Vaughan – story-of-a-star, https://flic.kr/p/7pZw9x

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