Why VIDEO is so important

If you open some major news sources in Romania:

, you will notice something like this: VIDEO / AUDIO / LIVE TEXT.

There is a lot of emphasis on interactivity (VIDEO / AUDIO / LIVE TEXT). Sure, correlation does not imply causation, but I think it’s safe to assume the following logic:

  • Video is better than
  • Slideshow, which is better than
  • Audio, which is better than
  • Image, which is better than
  • Text, which is better than
  • Nothing at all.

I use this logic a lot when deciding what should one publish online. And the news web site seem to agree with me.

I am a Digital Marketing freelancer. My expertise is in SEO (Search Engine Optimization) / UX (user experience) / WordPress. Co-founder of lumeaseoppc.ro (series of events on SEO & PPC) and cetd.ro (Book on branding for MDs). On a personal level, I like self-development - events, sports, healthy living, volunteering, reading, watching movies, listening to music.

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