Ca principiu general:
1. Folosește transcript (pune și cuvintele video-ului, în descriere, nu doar video)
2. Caută să ai engagement (comentarii, like-uri, nr. afișări).
De văzut linkurile de la finalul articolului.
- Video SEO Tactics to Get Ranked | Distilled
- Getting Links and SEO Value from your YouTube Videos | Distilled
- Creating Awesome Videos for SEO | Distilled
- Youtube SEO | Distilled
- Building a Video SEO Strategy – Moz
- An SEO’s Guide to Video Hosting and Embedding – Moz
- Video SEO in a Post-Rich Snippet World – Moz
- Video SEO Basics – Whiteboard Friday – Moz
- 10 Tips For Using YouTube To Kill At Local SEO
- Revisiting The Basics Of Video SEO
BONUS:
PS, 2019.06.14: Cum sa-ti optimizezi filmuletele de pe site si de pe Youtube.
PS, 2019.08.11: How to Do YouTube Keyword Research in 3 Easy Steps.
PS, 2019.08.22: 8 Best YouTube Keyword Tools (Free and Paid).
PS, 2019.09.04: Google Research: 55% of Consumers Use Videos for Purchase Decisions – Search Engine Journal.
PS, 2019.09.24: Google tests “in this video” search feature – Search Engine Land.
PS, 2019.10.02: YouTube Optimization Tips for SEOs #SMXAdvanced.
PS, 2019.12.20: Video SEO: How to Rank YouTube Videos on Google.
PS, 2020.02.22: Google brings YouTube timestamp bookmarks (Video Segments) to its search results.
PS, 2020.04.21: 11 sfaturi de optimizare video pe Youtube pentru magazinul tău online | Blog-ul GPeC.
PS, 2020.05.13: How to Make Videos People Will Watch on Social Media : Social Media Examiner.
PS, 2020.05.19: Is Video Marketing Good for SEO? | Distilled.
PS, 2020.06.04: YouTube introduces Video Chapters to make it easier to navigate longer videos | TechCrunch.
PS, 2020.07.13: YouTube Explains Some Common Algorithm and Video Distribution Queries | Social Media Today.
PS, 2020.10.06: Jurnalismul în era video | Cum să creezi conținut video de calitate, în 10 pași.
PS, 2020.10.12: The Double Life of Productivity’s Most Famous Doctor – Superorganizers.
PS, 2020.11.17: Facebook Provides Tips on Maximizing Closed Captions in Video Content | Social Media Today.
PS, 2020.11.18: YouTube Dominates Google Video in 2020 – Moz.
PS, 2020.12.08: YouTube Provides Answers on Common Reach and Algorithm Distribution Queries | Social Media Today.
PS, 2020.12.17: YouTube SEO for Beginners: 10 Best Practices to Get You Started.
PS, 2022.04.06: Tips To Write Effective Descriptions & Tags – YouTube.
PS, 2022.08.03: Three Reasons Why You Should Care About Video Indexing | Onely.