Samsung sells both expensive and cheap phones.
Apple generally sells expensive phones.
When Samsung tries to sell a Samsung Galaxy Ultra phone, it creates a question in the buyer’s mind: “Am I buying an expensive or cheap product?”
When Apple tries to sell a cheap iPhone SE, people might ask – “Is this a cheap product? That’s hard to believe!”
There’s a reason why, in the car industry, BMW only sells expensive cars, while Volkswagen cars are average.
You don’t buy a luxury Volkswagen and a cheap BMW.
I believe Apple should sell the iPhone SE, and Samsung should create a separate brand for its top products.
