In SEO, there are some websites that try to scare you, for traffic purposes.
I know people that keep getting messages from free antivirus software, that their IP is visible, that others can spy through the webcam when not using it etc.
Those people only need basic antivirus and firewall, in order to avoid losing money, stop others from accessing their emails or anything relevant online.
The answer is simple: some free antivirus software actually live from upgrades, that’s their source of money – making people be scared, so they buy a premium solution.
Of course, such software displays aggressive advertisements.