LinkedIn Premium – pro and cons for candidates and companies

What does LinkedIn generally offer in its Premium plan? And my take on them.

  • InMail – They allow you to send emails to people outside your direct connections. If you are looking for a job, it might be worthwhile to be able to send anyone a message.
  • See the list of people who viewed your profile. Useful if you’re job hunting.
  • Access to a library of courses. It’s a nice bonus; I watched some courses and considered them OK. Still, there are alternatives to this (YouTube clips, Udemy, Coursera, and many others).
  • If you’re a company seeking to attract talent, the Premium plan allows you to search for candidates easily.

Bottom line: if you’re job hunting or looking for candidates for your own jobs, it might be worthwhile to use LinkedIn Premium.

In the long run, though, if I wanted a good career, I would use my time to build an online portfolio (for example, a personal blog or social network) – this might be a better tool than paying to LinkedIn. A popular blog/social network could bring me more value.

PS: I haven’t used Premium (I’m waiting to get a trial for when I’ll really need it), but I think I’m quite familiar with the platform.

 

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