In May 2020, I took part in an online event by “Biz” magazine, in which it was told that it matters more to make donations with products, rather than money.
I think that may hold true.
A lot of companies advertise in their job postings that they offer all sorts of small things, like free fruit and tea, a Kindle, things like that, even if the monetary value of thos products can be quite small.
I know a person who wants to give a physical gift as an inheritance.
On December 1st, some years ago, eMAG gave with all the orders a free flag of Romania.
Some real estate players give a “free” car with an apartment.
…
And the list goes on.
It may look like a more impact to say “As a company, we’ve donated X tons of food to people”, rather than say “I gave X amount of money to people”.