SEO tip: use AdWords for #1 spot (by Gary R. BEAL)


Gary R. BEAL, clinics to Vanguard Online Media (GaryTheScubaGuy) said at GPEC conferences to the following tip (approximate quote):

Even if you’re #1 on organic searches on Google, do use AdWords ads for better results.

So, you have #1 position on organic searches on Google. Why should you bother for the ad? The reasons are:

  • You can get there much easily/cheaper than your competitors.
  • You occupy yet another spot on SERP.
  • You may actually improve the clickthrough rate of #1 organic spot if you do an ad.

Nice tip.

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