If I had an online store, I’d look into how the technical specifications are written. There are ways to write specifications, to make them clearer. For example, don’t write: Rez. senzor (Mp):14.2 , but, instead, write: Rezoluția senzorului: 14,2 Megapixeli. (?) Things to do: Avoid abbreviations. Instead of „MP”, write „Megapixels”, or the equivalent word („Megapixeli”). There is a difference between writing one point two in English and in Romanian: 1.2 (En) vs. 1,2 (Ro). Use this difference. I would love to have, at mouseover, an explanation of what a certain word means. I would try to put the most important technical specifications at the top. You do the work of selecting to the user. Avoid translating, and try to explain the specifications to the user.